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PRIVACY POLICY

Effective Date: 01 November 2024

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Welcome to Sweet London Bakery, based in Haverhill, Massachusetts. This Privacy Policy is intended to provide a clear understanding of how we collect, use, disclose, and protect your personal information when you visit our website or use our services. We ask that you read this policy thoroughly to ensure you are fully informed about how we handle your data.

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1. Information We Collect

We gather information in several ways when you interact with our website or use our services. This information helps us to enhance your experience and process your orders more efficiently.

 

Personal Information
The types of personal information we collect include, but are not limited to:

  • Contact Information: We collect your name, email address, phone number, and mailing address to communicate with you and process your orders.

  • Payment Information: In order to complete transactions, we collect credit card details or other payment methods you provide when making a purchase on our website.

  • Order Details: We also collect information related to your orders, including the products you purchase, any special requests, and delivery instructions.

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Usage Data
In addition to the information you actively provide, we also collect data automatically about your interaction with our website. This helps us improve your experience by understanding how you use our site. Usage data may include:

  • Device Information: We collect technical information about the device you use, such as your IP address, browser type, and operating system.

  • Activity Data: We track which pages you visit on our website, how long you spend on those pages, and where you were referred from before landing on our site.

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Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:

  • Enhance User Experience: Cookies allow us to remember your preferences, such as language or items in your shopping cart, so your experience on our website is more personalized.

  • Analyze Usage: Cookies also help us analyze how our website is performing, allowing us to track usage patterns and identify areas for improvement.

 

2. How We Use Your Information

The information we collect from you is used to enhance our services and fulfill your orders. Specifically, we use your data for the following purposes:

  • Order Processing: To process and manage your orders, including payments and delivery arrangements, so that we can provide you with the products you’ve selected in a timely manner.

  • Customer Communication: We use your contact information to keep you updated on the status of your orders, respond to inquiries, and offer ongoing customer support.

  • Marketing: With your consent, we may send you promotional offers, newsletters, and other marketing materials to keep you informed about our new products, special deals, and bakery updates. You can opt out of these communications at any time by following the unsubscribe instructions in the emails.

  • Website Improvement: We analyze your usage data to improve the functionality and content of our website, ensuring that it meets your needs and preferences.

 

3. How We Share Your Information

We understand the importance of keeping your information secure, and we only share your data when necessary to provide services. In certain cases, we may disclose your information to the following parties:

  • Service Providers: We may share your personal data with third-party vendors who help us run our business, including payment processors who securely handle transactions, fulfillment centers that manage inventory and deliveries, and marketing agencies who assist with email campaigns and advertisements.

  • Legal Requirements: In certain situations, we may be required to disclose your information to comply with legal obligations, enforce our policies, or respond to legal processes such as subpoenas or court orders.

 

4. Data Security

We take the security of your personal information seriously and implement reasonable measures to protect it from unauthorized access, use, or disclosure. While we strive to secure your data through the latest encryption and safety protocols, it is important to understand that no method of electronic storage or transmission over the internet can be guaranteed to be 100% secure. As a result, while we work hard to protect your data, we cannot guarantee complete security.

 

5. Your Rights

As a user, you have certain rights over your personal data. These include:

  • Access and Correction: You have the right to request access to the personal information we hold about you and to correct any inaccuracies.

  • Opt-Out: You can opt out of receiving marketing communications by following the unsubscribe link in the emails we send or by contacting us directly.

  • Deletion: You have the right to request the deletion of your personal information, subject to any legal requirements that may prevent us from fulfilling that request.

 

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies for a variety of purposes:

  • Personalizing Your Experience: Cookies help us save your preferences and settings for a smoother browsing experience.

  • Analyzing Website Traffic: We use cookies to track how visitors interact with our website, which helps us identify trends and areas where we can improve our services.

You have the option to control or disable cookies through your browser settings. However, please note that some features of our website may not function as expected if cookies are disabled.

 

7. Third-Party Links

Our website may contain links to external websites operated by third parties. These links are provided for your convenience, but we are not responsible for the privacy practices or content of these external sites. Before providing any personal information to any third-party website, we encourage you to review their privacy policies to ensure your data will be handled according to your preferences.

 

8. Children’s Privacy

Sweet London Bakery's services are not intended for individuals under the age of 13. We do not knowingly collect or solicit personal information from children under 13. If we learn that we have collected personal data from a child under 13, we will take steps to delete this information from our records as quickly as possible.

 

9. Allergen Information and Safety

At Sweet London Bakery, located in Haverhill, Massachusetts, we are committed to providing clear and accurate allergen information for all of our products. We take every precaution to avoid cross-contamination, but it is important to note that our bakery handles ingredients that contain allergens. As a result, we cannot guarantee that any product is completely free of allergens.

  • Customer Responsibility: It is your responsibility to inform us of any food allergies or dietary restrictions before placing an order. While we will make reasonable efforts to accommodate your dietary needs, we cannot guarantee the absence of allergens in our products.

  • Product Labeling: We provide allergen information in the product descriptions and labels where applicable. We encourage you to carefully review this information to ensure our products meet your dietary needs.

 

10. Indemnification

By using our website and services, you agree to defend, indemnify, and hold harmless Sweet London Bakery, its affiliates, officers, directors, employees, and agents from any claims, liabilities, damages, judgments, losses, costs, expenses, or fees (including reasonable attorneys' fees) that arise due to your violation of this privacy policy, any third-party rights, or your use of our website and services.

 

11. Release

If you have a dispute with another user or a third party related to our website or services, you release Sweet London Bakery and its affiliates from all claims, demands, and damages of any kind that may arise from or be connected with such disputes.

 

12. Force Majeure

Sweet London Bakery shall not be liable for any delays or failures in performance resulting from events beyond our reasonable control, including but not limited to natural disasters, acts of war, labor disputes, or government actions.

 

13. Waiver and Severability

Any waiver by Sweet London Bakery of any provision of this Privacy Policy shall not be considered a further or continuing waiver of that term or any other provision. If any part of this Privacy Policy is deemed to be invalid or unenforceable by a court, the remaining provisions will continue in full force and effect.

 

14. Entire Agreement

This Privacy Policy, along with our Terms of Service, constitutes the entire agreement between you and Sweet London Bakery regarding the use of our website and services, and supersedes any prior agreements.

 

15. General

The headings in this Privacy Policy are for convenience only and do not affect the interpretation of the policy. Sweet London Bakery reserves the right to assign or transfer this policy to third parties at its discretion. Provisions that must survive in order to fulfill their intent (such as indemnities and limitations on liability) will remain in effect even after the termination of this policy.

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16. Feedback

We value your feedback and suggestions. If you have any comments or questions regarding our services or this Privacy Policy, please contact us at:

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Thank you for visiting Sweet London Bakery. We look forward to serving you!

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